Brigaderia Easter Edition 2012 - Packaging

To develop a new series of Easter packaging for Brigaderia, a Brazilian confectionery store that sells "brigadeiro" sweets, we have recreated advertising prints from the 50's and the 60's and using the brigadeiro as a focal point. By replacing the popular old products (e.g.: margarine, soap, television set…) with brigadeiros, we created an unusual packaging concept that moves away from traditional Easter editions clichés. Designed by Gustavo Piqueira

Design Not for Sale