QL JRNE 25 - invitation


This unique invitation, in addition to communicating all pertinent event information and incorporating the “journey” theme of the event celebrating Quicken Loans’ 25th anniversary, doubled as a commemorative keepsake. It included a functional, production quality license plate that could be affixed to a vehicle, and each plate was personalized with the employee's name and the year they joined the company. The flip-fold cover opened to reveal an accordion-folded invitation resembling a map bordered by a neatline with titles in traditional highway signs. Designed by Kathy Roessner

Design Not for Sale